It’s good to see more and more museums embracing blogs and social media, both as a way to promote upcoming exhibitions and to engage in commentary on the art world in general. A great example is the Los Angeles County Museum of Art (LACMA).
It’s easy to lose track of time while clicking around LACMA’s website–in addition to the main museum site there are also regularly updated Twitter and Facebook pages. The museum’s Unframed blog recently started an ongoing “Ask a Curator” series, similar to one that’s in the works over at Untitled, the North Carolina Museum of Art’s blog. It’s an interesting development in exploring the question of how museums can tap into their curators’ knowledge to engage and attract readers on the web and, ultimately, visitors.
Over on Unframed, LACMA’s photography curator Charlotte Cotton talks about whether or not there is pressure to stay one step ahead of other curators in her field. Read what she has to say here.